How to use Google Postmaster Tools for deliverability monitoring

An essential tool in email deliverability is Google Postmaster Tools. It contains data straight from Google, making it the most accurate source for metrics like complaint rates. Here's how to use it.


Understanding Google and Yahoo's new bulk sender requirements

In February 2024, Google and Yahoo are introducing new requirements for bulk senders. See how these changes will affect your email marketing and deliverability.

Security & Authentication

How to Implement DMARC (Step-by-step Guide)

Not sure how to set up DMARC? Follow this step-by-step guide to upload a basic DMARC policy and start receiving aggregate reports.

Security & Authentication

Beginner's Guide to DMARC (2023)

DMARC secures your email from spoofing. Learn how DMARC works with example policies and reports from Stripe and Amazon.


SendForensics Integrates Google Postmaster Tools Data

SendForensics integrates Google Postmaster Tools data into its Email Deliverability Suite via the long-awaited (and much appreciated) Postmaster Tools API Beta.

Security & Authentication

How to send emails through a VPN

If you run your own company mailserver, you might find that emails sent suffer unexpected deliverability issues. Here's a brief guide to using a VPN.


IEEE Software 200th Issue: Delivering Genuine Emails in an Ocean of Spam

We're very honoured to be featured in IEEE Software Impact Series as their "first column from the tiger economy of Singapore".

Security & Authentication

DMARC: now is the time

Just 3 years ago, the number of emails sent with DMARC implemented was a small proportion of global email traffic.


What Do Elephants And Spam-Filters Have In Common?

A few weeks ago a new customer was testing emails and their postal address kept getting flagged as a spammy phrase.


Do domain names affect deliverability?

Did you know the domain you choose can affect the deliverability of your emails?


Do Safe Sender Lists Help?

You have probably noticed that bulk mail senders often include instructions to add their message to your Safe Senders List in order to bypass future checks. Is this a good idea?

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